Back when I worked in retail gardening, there were certain plants that everyone wanted–until they understood what was required for fruiting. Hollies (the genus ilex) was one of these. Everyone wanted the red berrying hollies.
No one wanted to plant a male plant (in other words, one without berries) so that they could get the red berries. If you knew how many times I answered the question about “but my neighbor has a holly. Can’t I just use theirs for the male?”
So we sold far fewer hollies than we should because they are lovely, deer resistant native plants for New England and they have persistent fruit (meaning their berries stay on the shrub and don’t fall off and make a mess) until they ripen after the winter. That’s why the birds harvest them in the spring and why they’re available if you choose to cut them for winter decorations.
Since my retail gardening days, hollies have come a long way as well. Breeders are making smaller shrubs and more heavily berrying shrubs. You still need plants of both sexes for most kinds of hollies to get berries–but now at least, the sizes of the shrubs are a bit more manageable for home gardens!
Another small tree that was a near impossible sell was the crab apple. Crab apples have come a long way and they too have persistent fruit. But many folks remember the older variety that dropped messy “apples” and so won’t even consider them.
Crabapples are another fruit that remains on the tree throughout the winter and is available for returning migratory birds in early spring so it’s a valuable resource.
Take a little time to learn about our new and improved plants the next time you are shopping for a small tree or evergreen shrub. You might be pleasantly surprised.